CRM records

Find duplicates and unified customers

Understand the Customer 360 view.

How to do it

  1. Open Customer 360 if enabled for the BU.
  2. Review possible identity matches before merging or resolving them.
  3. Inspect the unified profile and its source records after resolution.

Check your result

A unified view should retain traceable source context.

Good to know

Do not assume a matching email alone proves two people are the same.

Still need help?

Tell us your BU code and the step where you got stuck. Do not include passwords, BU PINs, tokens or recovery codes.

Contact SupaChrome support